“The Gauselmann Group is a strategic investor and much more than a financial partner. They understand our players deeply and will enable us to scale globally, in a way we couldn’t do alone. We look forward to announcing more partnerships in the near future that will add significant value for both parties,” said TreasureHunt Co-founder and CEO, Kyle Smith.
Created in late 2014, TreasureHunt was founded by Kyle Smith, formerly Producer and Lead Designer at Electronic Arts Canada (EAC), Ville Mikkola, who previously worked as a Director at Fox Mobile and Glispa Global Group, and Martin Kern, co-founder of Tirendo (acquired for €50M). The leadership team is rounded out by Adnaan Ebrahim (previously Zynga, Bigpoint and Reliance), John Kelly (previously Design Manager at Rovio and Lead Game designer at Zynga and Playground), Amogh Chakravarthy (previously Lead Developer at Zynga), and Peter Soderbaum (previously Art Director at King and Wooga).
Mobile games are the most lucrative gaming segment and the industry is expected to grow to $46.1 billion this year. TreasureHunt aims to be the leader of new genre mobile games for a mainstream audience, starting with the official launch of Pet Paradise, which pushes the bubble shooter genre forward and keeps players engaged by utilizing an appealing pet collection feature.
“We could not be more thrilled to partner with TreasureHunt. We have no doubt that the experienced team will create the most appealing games for their mainstream interactive entertainment audiences, starting with Pet Paradise,” said Alexander Martin, Member of the Board at Gauselmann Group.
TreasureHunt is a Berlin-based interactive entertainment company founded by EA, Zynga, Rovio and King veterans. TreasureHunt aims to be the leader of new genre mobile games for a mainstream audience. To find out more visit: http://www.treasurehuntstudios.com
About Gauselmann AG
The Gauselmann Group is a family-run company founded in 1957 with more than 10,000 employees worldwide, providing millions of customers with entertainment globally across online and offline channels.
SOURCE TreasureHunt GmbH