HOUSTON, May 19, 2017 /PRNewswire/ — Sean Burnett, MBA, has joined HCA Gulf Coast Division as vice president of marketing. Burnett is responsible for setting and executing digital and traditional marketing strategy, building and managing the organizational infrastructure for divisional and hospital teams, growing service lines, and identifying and executing business development opportunities, ultimately delivering on HCA’s institutional value proposition.
Before joining HCA Gulf Coast Division, Burnett served as vice president of sales, marketing and training at Covia Health, an innovative health care services firm based in Houston and focused on detecting and preventing late-stage breast cancer.
With nearly 20 years of experience in brand management and strategic planning, Burnett has launched comprehensive marketing programs, designed communication initiatives, and impacted global brands such as OSI Restaurant Partners, Inc. (Outback Steakhouse), Yum! Brands (KFC, Taco Bell and Pizza Hut), IKEA, Igloo Products Corp., Rice University and SYSCO Foods, among others.
“Sean is a respected and dynamic leader with extensive experience in brand management, marketing and business development,” said Troy Villarreal, HCA Gulf Coast Division president. “His experience and knowledge will be a great asset to our marketing and communications strategies in the highly competitive health care sector.”
Burnett earned a bachelor’s degree in advertising from the University of Texas at Austin and a master’s degree in business administration (MBA) degree from Rice University.
About HCA Gulf Coast Division
HCA Gulf Coast Division is a comprehensive network of hospitals, outpatient surgery centers, emergency centers and diagnostic imaging facilities. It offers a complete continuum of specialized health programs and services that meet the needs of Greater Houston and South Texas’ residents and businesses. HCA affiliated facilities in the Gulf Coast Division include: 13 hospitals, 8 ambulatory centers, 6 off-campus emergency centers, and a regional transfer center that provides one-phone-call access and support for patient transfers into and out of the HCA Gulf Coast Division Affiliated Hospitals, as well as access to ground and air transportation within a 150-mile radius. For more information, visit online at www.HCAGulfCoast.com.
Division Director of Community &
HCA Gulf Coast Division
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SOURCE HCA Gulf Coast Division