OfferCraft’s patent-pending artificial intelligence tools allow offers, coupons and rewards to change themselves into something different if they’re initially ignored. So if an incentive fails to motivate someone, that person might see their reward or offer transform into something more tailored to their specific desires.
“The results speak for themselves,” Ezra said. “When you compare a traditional static offer to one of our OfferCraft-powered incentives that can think and evolve in hundreds of different ways, you quickly realize that it’s impossible for a conventional offer to perform as well. This is the future.”
The solution is used by casinos, hotels, media companies, energy companies, hospitals, retailers, and other groups in North America, South America, Africa and Australia. The company has won multiple top gaming industry awards over the past year from organizations like Global Gaming Business, Casino Journal, The G&L Roundtable and others.
The company’s approach to motivating people was inspired by behavioral economics, psychology, and decision-making science.
OfferCraft is a Software-as-a-Service company based in Las Vegas. The company helps organizations craft better offers and incentives. OfferCraft serves enterprise customers across multiple industries, including retail, hospitality, healthcare, transportation, entertainment, and energy. For more information or to request a demo, visit http://www.OfferCraft.com.
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