May 1, 2017 (Newswire.com) –
Americas Market Intelligence (AMI)—the premier strategic market intelligence firm for Latin America—has published a free whitepaper about e-commerce in Latin America from a payments perspective. Entitled Insights to Win to E-Commerce in Latin America, the whitepaper offers guidance for merchants and financial institutions to help them navigate payment options in the region.
“Annual growth projections for e-commerce in Latin America over the next few years range from 19% to 30%, with some markets like Argentina posting as much as 51% growth in 2016,” says Lindsay Lehr, Senior Director, Payments Practice, Americas Market Intelligence. “However, many merchants aren’t as familiar as they could be with the local payments landscape, which is a key to reaching Latin American online shoppers. Our whitepaper is meant to help with that,” says Lehr.
“Annual growth projections for e-commerce in Latin America over the next few years range from 19% to 30%, with some markets like Argentina posting as much as 51% growth in 2016. However, many merchants aren’t as familiar as they could be with the local payments landscape, which is a key to reaching Latin American online shoppers. Our whitepaper is meant to help with that.”
Lehr and her team have mastered LatAm’s complex online payments ecosystem by conducting research for banks, payment processors and merchants, delivering market intelligence on a wide range of payments issues across the region.
Among the topics covered by the whitepaper are how merchants like Netflix are innovating new ways to collect e-commerce payments, the impact of debit cards on scaling online purchases in the region, ways that companies can leverage the strong tendency of Latin Americans to use cash to pay for e-commerce purchases, local case studies that offer lessons in handling mobile commerce transactions and the state of mass payouts for online marketplaces like Uber.
Insights to Win to E-Commerce in Latin America is available at the AMI Perspectiva site, the content hub for AMI featuring a number of other relevant reports and analytical pieces on Latin American logistics, infrastructure, healthcare, mining and more.
About Americas Market Intelligence
Americas Market Intelligence (AMI) is the premier market intelligence company for Latin America, providing powerful research insights for companies to succeed in a wide range of verticals in the region, including payments, healthcare, logistics, resources/infrastructure, Cuba, consumer and more. Its customized research reports deliver data-based clarity and granular strategic direction based on expert sourcing.
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Source: Americas Market Intelligence